COACH

Why they came to us.

To create content supporting their sustainable and premium line COACH Forever, which was launched around Mother’s Day.

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What we delivered.

A content series about four women celebrating their first Mother’s Day, photographed by Bec Lorrimer, shot on location and featuring COACH products.

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The Results.

A series of interviews and photographs featuring four women with interesting and varied stories, who aligned with COACH values. The series over-delivered on audience metrics, and was widely shared.

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