Australia for UNHCR came to us to create content supporting the launch the Leading Women’s Fund, a philanthropic network of female donors. The objective was to create content that would drive 50 sign-ups, to the value of $150,000.
What we delivered.
A series of newsletters and a social media strategy that helped Australia for UNHCR meet its target of $150,000 of sign-ups.
The Result.
Social media content that consistently outperformed regular offering. Stories that helped readers engage emotionally and intellectually with the crisis in Syria.